Every Sunday, I post a YouTube video with innovation tools and tips. Here are some of them.
I invite you to subscribe to my YouTube channel too.
Make your users awesome!
People don’t want to be badass at using your tool. They want to be badass at what your tool helps them do. Don't just upgrade your product. Upgrade your users!
Scratch your own itch!
I love when people create products to solve their own problems. The belief is that if I find this product useful, then other people will probably find it useful too. Learn from the PalmPilot.
Test your idea quickly and cheaply!
80% of new products fail. That's a scary statistic. So what do you do? Test your product idea quickly and cheaply. In this video, I show you how.
Who do you learn from?
In this week’s video, I show you an inspiring example of how different industries come together to learn from each other. Learn from Pumps & Pipes.
Creativity loves constraints!
Instead of seeing constraints as limitations to your work, use the constraints to find new and different ways of doing things.
MrBeast vs McDonald’s
How did a famous YouTuber, MrBeast, open a burger chain with 300 locations overnight? I show you how MrBeast applied a new business model to do what nobody has done before.
Five questions to spark innovation!
If you are ready to open the door, explore, and do things differently, here are five questions that can help spark innovation.
Start with one customer!
How many customers do you need? Start with one, invent for many! In this video, I show you the power of starting with one and creating your ideal customer avatar. Just like John Lee Dumas.
Map your product idea!
Introducing The Solution Map. A six-step process that will help you think through your early product or service idea. If you want to make more products your customer will love, start here.
Make it stupid simple!
In this video, I am talking about products that are stupid easy to use. That’s a product you can pick up and you can figure out how to use it quickly without reading a manual. Most people love stupid easy products.
Change your business model!
How can you make your business better? Change your business model! I usually talk about creating better products and services, but improving your products or services is not the only way to innovate.
Change starts with YOU!
Are you a senior executive? Do you want more innovation at work? Do you want your people to do things differently? If you do, this video is for you.
Start with a blank slate!
It’s 2021! Are you ready? What if you had with a blank slate? What if you started from scratch? What would you create instead?
Get out of the office!
According to Elon Musk, we have too many MBAs spending too much time on the wrong things. This video features some specific advice from Elon. Spend less times on spreadsheets, meetings, and PowerPoint.
Celebrating Tony Hsieh
Tony and Zappos were on mission to deliver the best customer service. Here are five things Zappos did to WOW their customers. If you really care about your customers, watch this.
There’s HOPE!
Adopt a pandemic mindset! The rapid development of the Covid vaccines shows us what’s possible when we get the right people with the right mindset and the right tools in the same room.
Test your ideas!
How do you create the best product for your customers? How do you know if your customers will love your new products? If not, maybe it’s time to test your product ideas. Learn from Booking.com
Kill a stupid rule!
How do you free up your people to innovate? Kill the stupid rules! When we grow our companies, we are experts in adding complexity and bureaucracy. But if you want your people to innovate, you have to remove stuff that gets in their way.
Observe your customers.
How do you design a better product? Be a fly on the wall. Observe your customers using your product. Learn from Oral-B and IDEO working together to design a better toothbrush for young kids.
Simplify Your Message!
How do you communicate important information or instructions with your customers? Simplify your message. Complex is easy. Simple is hard. If you want your customers to read, understand, and act, keep the message simple.
Ask Better Questions!
Do you know what your customers really want? If not, ask better questions! In this video, I share three powerful questions, you can use to get more and better insights.
Kill Your Company!
Are you tired of talking about innovation and change, but nothing is really happening? You are not alone. In this video, I show you a powerful exercise that will help kick-start the creativity and innovation in your company. Even if you are stuck. Are you ready to KILL YOUR COMPANY?